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When times are tough, most businesses tighten their belts and look for ways to cut costs. When an operational budget is tight, the first places to be cut are often smaller expenditures that don’t directly impact the bottom line, such as lighting and janitorial services. If you own a sports facility, however, you know that these seemingly small costs are actually critical elements of your business model and brand identity. That’s because the atmosphere of your facility is what sets it apart from every other sports venue around town.
Every tiny detail in the locker rooms or spectator seating area can make a big difference in how users perceive your business – and if they find your flooring ugly or uninviting, they won’t want to return again soon. To prevent these from being the weak spots in your operational budget, use these tips to implement an affordable sports flooring solution without sacrificing brand image or operational effectiveness. The solution is to use Copo Sports Synthetic wood flooring. Which is the Macwood floor. Establish A Solid FoundationFirst and foremost, you’ll want to make sure your sporting facility has a strong foundation that can support the weight of all of the flooring you’re planning to use. If you’re planning to use heavy-duty tile, for example, you’ll want to make sure that your facility’s floor joists can support the added weight and stress of these tiles. If your facility is new, this won’t be a big concern, but if you’re working with an older facility, you’ll want to make sure that you have a structural engineer take a look at your floor plan before you start installing new sports flooring. If your facility isn’t structurally sound enough to support the weight of your proposed flooring, it could cost tens or hundreds of thousands of dollars to fix. Utilize Light Flooring OptionsHeavy-duty flooring options, such as concrete tiles or interlocking rubber mats, are often the first go-to for sports facilities, mainly because they are extremely durable and easy to clean. Unfortunately, these heavy tiles also have several significant drawbacks, such as long installation times, high installation costs, and low aesthetic appeal. If you’re looking for a sports flooring solution that’s both attractive and easy to install, light-weight options such as ethylene vinyl acetate (EVA) or polypropylene mats may be a better choice. These lightweight options are inexpensive to purchase and easy to install, making them ideal for facilities operating on a tight budget. Don’t Be Afraid of Video WallsVideo walls are often a controversial element of sports facilities, mainly because they are usually used to display advertisements and branding to spectators, who then associate brands like Nike, Coca-Cola, or Gatorade with the facility itself. While some businesses find the presence of video walls a bit tacky, others love their ability to display brand logos and advertisements, which can help sports facilities make money on the side. In fact, video walls can be used for a variety of purposes, including displaying statistics and game information to coaches and players. While video walls can be an expensive investment at first, they pay for themselves quickly. They also have a low maintenance cost, meaning that you won’t have to worry about replacing them anytime soon. Install Eco-Friendly SolutionsSome sports flooring options are eco-friendly by default, such as lightweight mats and interlocking tiles. However, some other synthetic materials, such as recycled rubber, can be eco-friendly as well. In fact, if you’re looking to improve your brand image among environmentally conscious clients, eco-friendly flooring may be the best way to do so. While such an investment can be expensive at first, you can often write it off on your taxes as an eco-friendly business expense. Keep in mind, however, that eco-friendly materials are not always as durable as synthetic or rubber-based options, so make sure to do your research before making a final decision. Maintain a Bright Janitorial ServiceWhile experts suggest that your facility’s flooring is the most important design element of all, sometimes it can be difficult to make sure it stays clean. If you’re looking to make sure your facility stays as pristine as possible, you’ll want to make sure you have a strong janitorial service in place. While a sports flooring maintenance plan can help you retain the beautiful appearance of your facility, it’s also critical to maintain a regular janitorial schedule, especially in high-traffic areas such as locker rooms and spectator seating. Without regular maintenance, even the most beautiful sports flooring can become a disgusting pit in just a few months. ConclusionA sports facility is more than just a place where you put an athletic event on the calendar. It’s also a place where people interact and socialize, celebrating victories and overcoming defeats. When it comes to your sports flooring, you don’t want to simply choose a solution that’s cheap and easy to install. You also want a sports flooring solution that looks great and makes your guests feel welcome and comfortable. When you find the right sports flooring solution, your facility will be able to stand out from the crowd and help you attract more business.
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May 2024
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